Siti Medina, Anang Husni, Eduardus Bayo Sili

Abstract:

In the world of commerce, trademark usage aberrations are common and unavoidable. This happens because driven and tempted to profit by shortcuts by entrepreneurs who have bad faith. With the impersonation of the brand means there is the same brand usage of certain goods. It is a factor that causes a brand dispute between the original brand owner and the brand impersonator to the Court.

Keywords: legal protection, famous brand, Hugo Boss

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